Disrupt the Norm
Transform Outcomes
Bold Execution & Grounded Leadership
Pragmatic Disruptor™ LLC can help you combine strategy, data, and team development to turn disruption into durable success.
Fractional Chief Product Officer for Healthcare, FinTech, & Insurance Companies
Unifying fragmented product ecosystems, modernizing data platforms, and building high-performing teams—without the toxic transformation.
Pragmatic Disruptor™ LLC is owned and operated by Jason Hatfield, Principal Consultant
Former VP of Digital Product Management - Customer Analytics & Insights
Productized $27B+ Data Platform | Developed 18-Product Ecosystem | $13B+ Revenue Impact
What I Do
Helping healthcare, FinTech, & Insurance companies:
Fractional Product Leadership
For companies scaling digital platforms and product organizations:
You need executive-level product leadership but don't need (or can't afford) a full-time CPO. Maybe your product portfolio is fragmented, your data strategy is siloed, or your product organization can't keep up with demand.
What I deliver:
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Unified product and platform strategy across multiple business units
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Data modernization and AI integration that drives real decisions
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High-performing product teams that ship faster without burning out
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Executive stakeholder management and board-level reporting
Typical engagements:
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Product Strategy Assessments (30-60 days): Portfolio audit, roadmap optimization, org design recommendations
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Fractional CPO/VP Product (6-12 months): Embedded 2-3 days/week leading strategy and execution
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Product Organization Build (3-6 months): Build or rebuild your product function from the ground up
Results clients see:
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66%+ faster time-to-market through agile transformation
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17%+ increase in data capacity and platform scalability
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85%+ sustained team engagement scores
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Clear path from fragmented products to unified ecosystem
Leadership Advisory & Change Management
For healthcare leaders navigating growth, transition, or transformation:
You're leading through a reorg, scaling your first product team, or trying to drive change without breaking your people. You need a thought partner who's been there and knows the difference between transformation that works and transformation that destroys trust.
What I deliver:
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1:1 executive coaching for VP and C-suite leaders
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Change management advisory for reorgs and transformations
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Leadership development workshops (SMILE Leadership™, Customer First - Team Always™)
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Strategic guidance for navigating toxic organizational dynamics
My approach:
I don't believe you have to choose between results and humanity.
"High-performing teams aren't built by accident—they're built through trust, intent, and shared ownership".
How We Work Together
Step 1: Discovery Call (30 minutes, no charge)
We talk about your situation—what's working, what's not, and whether we're a fit.
Step 2: Strategy Session or Assessment
For product leadership work, we start with a 1-2 week assessment to diagnose the real problems and design the right approach.
For leadership advisory, we start with a 90-minute strategy session to clarify your goals and challenges.
Step 3: Engagement
We agree on scope, timeline, and deliverables. Then we get to work—whether that's a 6-month fractional CPO engagement, a 3-month transformation project, or ongoing executive coaching.
Who I Am
I'm Jason Hatfield—a product executive who's led enterprise-scale transformation in healthcare and FinTech for 20+ years.
Recent Experience:
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Led and productized a $27B+ monthly analytics platform supporting U.S. pharmaceutical distribution
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Scaled a digital ecosystem from 1 product to 18 interconnected solutions
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Drove 66-69% delivery acceleration across six business units
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Enabled and maintained a $13B+ in revenue impact
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Built and led global teams across the U.S., India, and Latin America
Finding the Silver Lining during the Crisis:
After living through multiple corporate transformations, I've learned that every crisis has a silver lining. The key is finding the value and opportunity before the situation becomes toxic. First and foremost, I understand and appreciate the need for change because accepting the status quo is more harmful than making the wrong decision. During my recent transformation that impacted my role and department, I spent two months helping my team through the transition—navigating layoffs, onboarding replacement teams, and ensuring our work didn't collapse.
That experience crystallized something I already knew, transformation doesn't have to break people!
Now I help companies and leaders get it right!
Proof
Enterprise Analytics Platform Modernization
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Client: Fortune 10 Healthcare Company
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Challenge: $27B+ monthly analytics platform was siloed across 5 business units, preventing unified data strategy
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Approach: Unified product vision, integrated AI capabilities, positioned data warehouse as enterprise foundation
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Results: 17% increase in data capacity, 129 data products supported, positioned analytics as strategic differentiator
Digital Ecosystem Scaling
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Client: Fortune 10 Healthcare Company
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Challenge: Single B2B portal needed to scale across 6 business units supporting $13B+ in revenue
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Approach: Built and scaled global product team, implemented customer-centric growth strategy
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Results: 1→18 interconnected products, 66% faster time-to-market, 46% lift in engagement, $3M+ incremental sales
Expertise
Primary Focus:
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Healthcare Technology & Services
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FinTech & Financial Services
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Regulated Industries (PCI, HIPAA, SOC2)
Capabilities:
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B2B2C SaaS Platforms
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Digital Transformation
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Program & Project Management Office
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Data & Analytics Products
Leadership Frameworks:
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SMILE Leadership (Strengthen Strategy, Maximize Customer-First, Inspire Teams, Lead Value, Empower Always)
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Customer First - Team Always
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Agile / Lean Product Management
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Change Management & Org. Design
